More and more online shops are diving fast into the market and increase competition. Perfect navigation experience is no longer the biggest concern for UX designers and project managers. Online buyers expect mutual relationships with brands and the entertainment during the user journey.

That's why personalized elements of micro UX are important for increasing brands positioning in the market. In this workshop you will see how Micro UX can reduce user’s frustrations in failure moments, how to motivate to speed up the shopping journey and create a joyful shopping experience. You will also create micro UX on your own!

Level: Intermediate

How to transform your product’s performance data in an intuitive dashboard that will help users succeed? Data visualization methods help to transmit data-driven insights in a simple and easy to understand manner.

During the workshop, Nika will introduce you to the principles of data visualization, use cases of different graphs and their pros and cons and share the tools for data visualization. You will also have a chance to practice the data visualization while designing analytics section for a mobile app.

The workshop is intended for designers and communicators - anyone who needs to present and communicate data to others in a meaningful way.

Level: Intermediate.

More and more chatbot platforms are popping up and it's a great challenge to find the best platform for your goals. During this mini-workshop, we will discuss if and why a chatbot platform is needed. We will also create chatbots on different platforms to feel how the platforms support the creation of chatbots.

Level: Intermediate

It won’t take long until Intelligent Experiences become the new norm. As designers, we need to adapt to rapid changes in technology and be prepared for creating a future that is more in line with our needs and desires s humans as opposed to technology. We are still the ones with a unique ability to create empathy for the people we design for.

The goal of this workshop is to explore simple tools and methods to envision applications of Intelligence for future experiences. We will experiment with hacking as a design approach and will focus on building empathy rather than the technological capabilities. Hacking is based on finding solutions through the alteration of an existing product. This approach is different from the typical divergent and convergent thinking process that focuses on the investigation to find a solution.

This workshop aims to inspire everyone to learn about their role in addressing the possibilities the future is adding to our lives. Let's envision the future of UX!

In this workshop, you will learn several basic customer research methods (interviewing and customer journey mapping) that combined can help you identify customer struggles or untapped opportunities in your service or product. The workshop will be useful for business owners, marketing team members, development team members and others who work closely with services or products.

Level: Beginner

The workshop will cover the basics of extended realities (XR) and introduce the possibilities to use it in practice for user interfaces. It will result in a preliminary VR prototype. The workshop is intended for product managers, founders of start-ups or designers new to the field.

You will learn:
✅ The design process for XR experiences,
✅ Practical considerations for the related platforms and
✅ The skills to prototype for VR/AR on a beginner level.

Participants are given the materials to continue working on their prototype and to gain more skills in XR field.

Please bring a computer with you - preferably one MacBook per team. 😉

Level: Beginner

This workshop will give you a good understanding about the very first steps that a designer takes before he switches on his computer and starts creating a web app on his computer. Everything starts with finding some inspiration and exploring your target audience, the people you are designing the app for. Think of it as a cup of coffee. If the cup were the expected interface to drink the delicious hot liquid, then a user presented with a sock or paper plate may not be too impressed; you don’t need to reinvent the wheel. Start your design with a simple but genius medium – good old pen and pencil.

In this workshop you will create a solution for a problem that will be described in the case study. You will learn how to create a Persona Profile, create a User Journey and finally test your skills in Wireframing.

Workshop is a beginner level, intended for designers, analysts and everyone planning a new product or mobile app. Creativity and an open mind required!